Jodhaa-Akbar on UTV Aug 15
August 10, 2008
UTV Movies will premiere Jodhaa Akbar on August 15 at 11 am.
UTV Motion Pictures CEO Siddharth Roy Kapur adds, "Jodhaa Akbar home video is a collector's item and we believe that the first airing on television is not going to affect its home video sales. It's a product that people will want to own and keep." Citing the reason for the delay in its home video release, Kapur says, "The home video has a lot of special features and we wanted to make sure that we give out the right product with the right quality. Hence the delay. However, the product has a life of its own and we believe that people will want to own it."
What's more, UTV Movies will also be airing unseen footage of the film after the movie ends. This can be a further deterrent to the film's home video sales, since these goodies are what makes the home video more appealing. BIG Music and Home Entertainment will be pricing the Jodhaa Akbar VCD at Rs 149 and the DVD at Rs 399. Makkar informs, "We have priced the product at a premium but six months after we release the home video, we may bring the pricing down just like we did for Welcome."
UTV Movies will showcase exclusive unseen footage from the movie spanning 34 minutes, which wasn't a part of the theatrical release. This will be introduced by Gowarikar. The movie will be premiered on 15 August at 11 am. It stars Hrithik Roshan and Aishwarya Rai Bachchan in the lead.
Along with the telecast of the movie, UTV Movies has also conceptualized a contest called Azeem-O-Shaan Mulaqaat. Viewers can participate in the contest during the telecast of the movie by answering a few questions and the winners would get to meet Gowarikar and members of the cast in person.
Jodhaa-Akbar DVD out this month
August 6, 2008
MSNIN reports that Jodhaa-Akbar will premiere on UTV on August 15 and the DVD will be released sometime this month. According to director Ashutosh Gowariker, the DVD will have deleted scenes from the movie. Manish has captured a preview of the deleted scenes on UTV.
'Jodhaa-Akbar' premieres on television on August 15. Its DVD is also scheduled for release this month. Gowariker points out that the DVD will have scenes with Birbal which were deleted from the version released at the cinema halls.
"This should satisfy those who looked for Akbar's famous darbar courtier in the film and didn't find him. I knew he would have to be edited out even while I was shooting," Gowariker admits. Birbal, portrayed by Indrajit Sarkar, could not fit into a film that was very lengthy already. The DVD will include two 15-minute scenes between the characters of Akbar and Birbal.
